Published by Pearson International (February 14, 2013) © 2013
Chris Garden | Catherine BlackburnStop dreaming and start your own business
Employee to Entrepreneur shows you how to seamlessly move from employed to self-employed, how to effectively harness, utilise and exploit the skills and expertise you’ve already gained in your corporate emploment and use them all to help you start your own business and make the exciting move from employee to entrepreneur.
You can turn a career brick wall into an exciting opportunity and start your own business. This book dispels all the myths, dissolves all the obstacles and takes you on a business startup journey that will help you to assess all your options, appraise your ideas, write a great business plan and establish a sensible, functioning and profitable new business using the wealth of knowledge, expertise and insight your employment will have taught you.
ACKNOWLEDGEMENTS
INTRODUCTION
ABOUT US
PART 1: THE REASONS FOR GOING IT ALONE
CHAPTER 1: Why do it?
CHAPTER 2: When should you do it?
CHAPTER 3: Looking for inspiration
CHAPTER 4: Leaving Employment
PART 2: BUILDING YOUR BUSINESS PLAN
CHAPTER 5: The Idea
CHAPTER 6: Number Crunching
CHAPTER 7: Getting Advice
CHAPTER 8: The Right Business Structure
CHAPTER 9: Branding Your Business
CHAPTER 10: Minimising Risk
CHAPTER 11; The Final Plan and How To Use It
PART 3: THE NUTS AND BOLTS OF RUNNING YOUR BUSINESS
CHAPTER 12: Working Smartly
CHAPTER 13: The Right Environment
CHAPTER 14: Staying on Track
CHAPTER 15: Managing Relationships
CHAPTER 16: Managing Growth
CHAPTER 17: Embracing Change
PART 4: UNCONVENTIONAL LESSONS
CHAPTER 18: Beware of Experts
CHAPTER 19: Luck or Judgement
CHAPTER 20: The Do Nothing Strategy
CHAPTER 21: Business Bullies
CHAPTER 22: How To Sleep At Night