Published by Pearson (July 13, 2017) © 2017
John Lipczynski | John Wilson | John Goddard- Part I: Theoretical Foundations
- 1 Industrial organization: an introduction
- 2 Production, costs, demand and profit maximization
- 3 The neoclassical theory of the firm
- 4 Managerial and behavioural theories of the firm
- 5 Transaction costs, agency and resource-based theories of the firm
- 6. Corporate governance
- Part II: Structural Analysis of Industry
- 7 Oligopoly: non-collusive models
- 8 Oligopoly: collusive models
- 9 Game Theory
- 10 Concentration: measurement and trends
- 11 Determinants of seller concentration
- 12 Barriers to entry
- 13 Market structure, firm strategy and performance
- Part III: Analysis of Firm Strategy
- 14 Pricing
- 15 Auctions
- 16 Product differentiation
- 17 Advertising
- 18 Research and development
- 19 Horizontal mergers and strategic alliances
- 20 Vertical integration
- 21 Vertical restraints
- 22 Network goods and services
- 23 Diversification
- Part IV: Analysis of Public Policy
- 24 Competition policy
- Appendices: Analytical Tools
- Appendix 1 Mathematical methods
- Appendix 2 Econometric methods
- Appendix 3 Solutions to quantitative questions
- Glossary
- Bibliography
- Index