Published by Pearson (April 17, 2015) © 2015
Stuart Wall | Sonal MinochaProduct Information
Preface: using this book xv
Acknowledgements xvii
Abbreviations xix
1 Introduction to international business 1
2 Internationalisation process 37
3 International business: theory and practice 73
4 The political, legal, economic and technological environment 121
5 International sociocultural environment 159
6 International ethical and ecological environment 189
7 International strategic issues 221
8 International human resource management 278
9 International marketing 303
10 International finance: theory and practice 340
References 370
Index 375