Published by Pearson (July 29, 2024) © 2024

Helen Deresky | Stewart Miller
    Pearson eTextbook (1826 Days access)
    €49,99
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    ISBN-13: 9781292476377

    International Management: Managing Across Borders and Cultures,Text and Cases, Global Edition -- Pearson eText (OLP) 5Yr Subscription ,10th edition

    Language: English

    For courses in international business, international management, and general management.

    Management around the world: business strategies and interpersonal skills.

    Companies that operate overseas conduct business across a multitude of different cultures, languages, traditions, and a range of economic, political, and technological landscapes. With this in mind, International Management: Managing Across Borders and Cultures, 10th Edition explores the challenges managers may face along with how they can adapt their leadership and business’ strategies and operations to thrive in these evolving global environments. By examining effective strategic, interpersonal, and organizational skills, the text prepares readers for the complicated yet fascinating discipline of international and global management.

    PART 1: THE GLOBAL MANAGER'S ENVIRONMENT

    • 1. Assessing the Environment: Political, Economic, Legal, Technological
    • 2. Managing Interdependence: Social Responsibility, Ethics, Sustainability
    • Comprehensive Cases
    • Case 1: Eliminating Modern Slavery from Supply Chains: Can Nestle Lead the Way? (Africa/prize winning)
    • Case 2: Enrich Not Exploit: Can the New CSR Strategy Help The Body Shop Regain Its Glory? (Global)

    PART 2: THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT

    • 3. Understanding the Role of Culture
    • 4. Communicating Across Cultures
    • 5. Cross-Cultural Negotiation and Decision Making
    • Comprehensive Cases
    • Case 3: Cross-Cultural Challenges for a Singaporean Expatriate in Zurich (Singapore/Switzerland)
    • Case 4: Anju Pathak Returns to India (India)

    PART 3: FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS

    • 6. Formulating Strategy
    • 7. Implementing Strategy: Strategic Alliances, Small Businesses, Emerging Economy Firms
    • 8. Organization Structure and Control Systems
    • Comprehensive Cases
    • Case 5: Amazon in China: Can Elaine Chang Crack the Chinese Market? (China/Global)
    • Case 6: Coming to America: A Successful Japanese Acquisition in Global Business (Japan)
    • Case 7: Souq.com and the Battle for the Future of eCommerce in the MENA (Global/MENA)

    PART 4: GLOBAL HUMAN RESOURCES MANAGEMENT

    • 9. Staffing, Training, and Compensation for Global Operations
    • 10. Developing a Global Management Cadre
    • 11. Motivating and Leading
    • Comprehensive Cases
    • Case 8: Daimler Chrysler: Facing a Media Firestorm (Germany/Global)
    • Case 9: Cirque de Soleil's Global Human Resources Practices (Global)
    • Integrative Section
    • Integrative Term Project
    • Case 10: IKEA's Challenges in Russia (Russia)