Published by Pearson (October 3, 2013) © 2014
Jane AaronPreface for Students
Preface for Instructors
PART 1 THE WRITING PROCESS
1 The Writing Situation
a Assessment
b Subject
c Purpose
d Audience
e Genre
2 Invention
a Journal keeping
b Observing
c Freewriting
d Brainstorming
e Drawing
f Asking questions
3 Thesis and Organization
a Thesis statement
b Organization
4 Drafting
a Starting to draft
b Maintaining momentum
c Sample first draft
5 Revising and Editing
a Revising the whole essay
b Sample revision
c Editing the revised draft
d Formatting and proofreading
e SAMPLE FINAL DRAFT (RESPONSE ESSAY)
f Collaborating
g Preparing a writing portfolio
6 Paragraphs
a Relating paragraphs in the essay
b Unity
c Coherence
d Development
e Introductions and conclusions
7 Presenting Writing
a Academic writing
SAMPLE MARKETING REPORT
b Visuals and other media
c Web writing
SAMPLE WEB SITE
SAMPLE PAPER ON A BLOG
PART 2 WRITING IN AND OUT OF COLLEGE
8 Joining the Academic Community
a Getting the most from college courses
b Becoming an academic writer
c Developing academic integrity
d Communicating in an academic setting
9 Critical Thinking and Reading
a Techniques of critical reading
b Summarizing
c Developing a critical response
d Viewing visuals critically
10 Academic Writing
a Purpose, audience, and genre
b Writing in response to texts
c Structure and content
d Language
e SAMPLE CRITICAL RESPONSE
11 Argument
a Elements of argument
b Reasonableness
c Organization
d Visual arguments
e SAMPLE ARGUMENT
12 Essay Exams
a Preparing
b Planning
c Starting
d Developing
SAMPLE ESSAY EXAM
e Rereading
13 Oral Presentations
a Organization
b Delivery
SAMPLE POWERPOINT SLIDES
14 Public Writing
a Business letters and résumés
SAMPLE LETTER AND RÉSUMÉS
b Memos, reports, and proposals
SAMPLE MEMO AND REPORT
c Community work
SAMPLE FLYER AND NEWSLETTER
PART 3 CLARITY AND STYLE
15 Emphasis
a Effective subjects and verbs
b Sentence beginnings and endings
c Coordination
&n