Published by Pearson (July 5, 2018) © 2018
Jay Barney | William Hesterly
Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.
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- PART I: THE TOOLS OF STRATEGIC ANALYSIS
- 1. What is Strategy and the Strategic Management Process?
- 2. Evaluating a Firm’s External Environment
- 3. Evaluating a Firm’s Internal Capabilities
- END-OF-PART I: CASES PC 1—1
- PART II: BUSINESS-LEVEL STRATEGIES
- 4. Cost Leadership
- 5. Product Differentiation
- 6. Flexibility and Real Options
- 7. Collusion
- END-OF-PART II: CASES PC 2—1
- PART III: CORPORATE STRATEGIES
- 8. Vertical Integration
- 9. Corporate Diversification
- 10. Organizing to Implement Corporate Diversification
- 11. Strategic Alliances
- 12. Mergers and Acquisitions
- END-OF-PART III: PC 3—1
- Appendix: Analyzing Cases and Preparing for Class Discussions
- Glossary
- Company Index
- Name Index
- Subject Index