Published by Pearson (October 3, 2013) © 2014

Michael Olsen | Joseph West | Eliza Ching Yick Tse
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    ISBN-13: 9781292054698R180

    Strategic Management in the Hospitality Industry ,3rd edition

    Language: English

     

    Table of Contents

     

    1.    Leadership, Strategy and the Value Adding Manager

    2.    The Coalignment Model

    3.    General Concepts in Scanning

    4.    Identifying Forces Driving Change

    5.    Scanning the Remote Environment

    6.    Scanning the Task Environment

    7.    Investing in Competitive Methods

    8.    Competitive Methods and Industry Performance

    9.    Developing, Maintaining and Enhancing Core Competencies

    10.  Implementation and Execution of Strategy-Achieving and Managing Coalignment

     

    Leadership: Behavioral Aspects of Strategy